Twitter's Blue Verification Mark Controversy Resurfaces

TL;DR Summary
Twitter is restoring Blue verification marks for large accounts, even if they didn't pay for subscriptions. Many notable accounts, including Neil Gaiman, Riyad Maharez, Lil Nas X, Janel Parrish Long, and Richard Osman, have confirmed they didn't pay for the blue badge. Elon Musk had previously said he was "personally paying" for the subscription for a few accounts, but the company seems to be extending that gift to many accounts. Verification has been a hotly contested topic under the new Twitter management, with the company now asking brands to pay for verification to run ad campaigns on the platform.
Topics:business#ad-campaigns#blue-verification#elon-musk#social-media#social-media-influencers#twitter
- Twitter reinstates Blue verification mark for top accounts — even if they didn’t pay for it TechCrunch
- Twitter's blue tick restored to high profile accounts BBC
- Twitter claims dead celebs are subscribing to Blue from beyond the grave The Verge
- Outraged Blue Checks Get Their Badges Back and Really REALLY Want You to Know They Didn’t Pay $8 For Them Mediaite
- Twitter verified confusion leaves checkmark badge of dishonor Axios
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