Twitter's Blocking of Threads Links Raises Concerns Amid Reports of Traffic Decline

1 min read
Source: TechCrunch
Twitter's Blocking of Threads Links Raises Concerns Amid Reports of Traffic Decline
Photo: TechCrunch
TL;DR Summary

Twitter CEO Linda Yaccarino denies reports of declining traffic following the launch of rival platform Instagram Threads, but Twitter appears to be selectively blocking links to Threads.net in search results, making it harder for users to find conversations and profiles. The block began around the same time as Elon Musk's acquisition of Twitter, and it is not the first time Twitter has blocked links to a competitor's website. Meanwhile, Yaccarino claims that Twitter's traffic has been booming, but reports suggest a decline in web traffic. Despite Threads' fast growth, its long-term future remains uncertain, as new app demand often fizzles out after the initial surge.

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