"Pet Owners' Changing Priorities: The Shift Towards 'Human-Grade' and Lower-Priced Pet Foods"

TL;DR Summary
Pet owners are increasingly opting for "human-grade" pet food, with brands offering fresh, nutritionally balanced meals that resemble what humans eat. This trend reflects a growing concern for pets' well-being and a desire to provide them with the best possible nutrition, even if it comes with a hefty price tag. While some experts caution that expensive specialty diets may be more for the owner's peace of mind than the pet's actual benefit, the trend continues to gain traction as consumers prioritize their pets' health and happiness.
- Why pet owners are spending thousands of dollars on 'human-grade' food BBC.com
- I tested supermarket cat food against top brands and my moggy couldn’t tell the difference – the saving is... The Sun
- Survey: Pet owners prioritize purpose over price when buying pet foods Pet Food Processing
- Issue Library petproductnews.com
- 1 in 6 pet owners switched to lower-priced brands in 2023 PetfoodIndustry.com
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