"The Elusive Allure: Exploring the Global Exclusivity of Cool Kit Kats"

1 min read
Source: CNN
"The Elusive Allure: Exploring the Global Exclusivity of Cool Kit Kats"
Photo: CNN
TL;DR Summary

Kit Kat flavors vary across the globe due to different companies distributing the brand. Nestlé, which handles international distribution, offers a wide range of unique flavors, while Hershey, responsible for US distribution, focuses on more traditional options. Nestlé's diverse flavors, including seasonal and regional varieties, create buzz and help keep the brand relevant. Hershey benefits from Nestlé's innovation, allowing them to stick to their tried and true favorites. Kit Kat's origins trace back to the UK, but it is now a powerful brand for Nestlé globally. Different recipes and partnerships with regional favorites cater to local tastes. In Japan, Kit Kat has launched hundreds of flavors, while in the US, Hershey offers everyday, seasonal, and limited-time flavors based on consumer trends. American consumers tend to prefer familiar flavors for a comforting experience.

Share this article

Reading Insights

Total Reads

0

Unique Readers

1

Time Saved

4 min

vs 5 min read

Condensed

85%

860132 words

Want the full story? Read the original article

Read on CNN