Starbucks Marks PSL's 20th Birthday with Limited-Edition Jacket and Digital Twist

Starbucks is celebrating the 20th birthday of its iconic Pumpkin Spice Latte (PSL) with various activities. They have collaborated with KidSuper Studios to release a limited-edition Team PSL Varsity Jacket, and customers who purchase a PSL on October 10 will receive a sheet of temporary tattoos. Starbucks stores will also play a curated playlist of 2003's popular hits, and members of the Starbucks Odyssey community can attend a virtual PSL Celebration. Additionally, customers can send a PSL-themed eGift with a new birthday design.