Zara's Controversial Ads: A Pattern of Missteps

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Source: Yahoo! Voices
Zara's Controversial Ads: A Pattern of Missteps
Photo: Yahoo! Voices
TL;DR Summary

Zara has faced backlash and calls for a boycott after releasing an ad that some social media users felt resembled images from the recent conflict in Gaza. The ad featured a model holding a mannequin wrapped in white cloth, which critics said resembled the images of dead children in Gaza. Social media users expressed their outrage, with some using the #BoycottZara hashtag and posting videos of protests at Zara stores. Zara has since pulled the ad and issued a statement expressing regret for any offense caused. The Advertising Standards Authority in the UK has received complaints about the ad.

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