Pinterest's Stock Slides Amid New Ad Deal with Google

1 min read
Source: TechCrunch
Pinterest's Stock Slides Amid New Ad Deal with Google
Photo: TechCrunch
TL;DR Summary

Pinterest announces a new ad partnership with Google as it approaches 500 million monthly active users, aiming to boost ad revenue, particularly in international markets. Despite Q4 2023 earnings falling below analyst expectations, the stock rebounded after the announcement. CEO Bill Ready highlighted the potential of the Google deal to increase revenue per user in international markets and discussed the company's efforts to grow user engagement through AI-driven features and new formats.

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