"Lululemon Embroiled in DEI Controversy Amid Founder's Backlash and Calls for Boycott"

Lululemon is facing accusations of performative diversity, equity, and inclusion (DEI) practices after former employees filed complaints with the Equal Employment Opportunity Commission alleging racial discrimination. Despite the company's public commitment to DEI following George Floyd's death and the establishment of an IDEA department to increase diversity, former staff members have reported a corporate culture that is unwelcoming to Black people and uses stereotypes that hinder minority career advancement. The company has responded, stating that the allegations do not reflect their culture, but no information on the EEOC's response to the complaints has been disclosed.