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Zapping

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"Feline Frenzy: Catbird Takes Flight in D.C."

Originally Published 1 year ago — by The Washington Post

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Source: The Washington Post

Catbird, the jewelry brand known for its delicate and affordable pieces, is celebrating its 20th anniversary and expanding to Washington, D.C. The brand's signature "zapping" process involves affixing jewelry onto customers' wrists, symbolizing permanence and nostalgia. Catbird's growth from a small Brooklyn store to multiple locations reflects its appeal to a wide customer base, including college students and environmentally conscious shoppers. The brand's focus on sustainability, ethical practices, and timeless, intimate jewelry has contributed to its enduring success in the ever-changing fashion industry.