Universal Music Group Pulls Songs from TikTok, Impacting Artists like Harry Styles, Bad Bunny, and SZA
The licensing stalemate between Universal Music Group (UMG) and TikTok has resulted in the removal of UMG's songwriters from the platform, impacting not only UMG's superstar artists but also artists who work with UMG's songwriters. This move could have a significant impact on the music industry as UMPG holds a substantial market share and its songwriters are involved in a wide range of music releases. The standoff may also potentially affect other publishers, and the process of removing UMPG songs from TikTok is expected to be complex and time-consuming. Both UMG and TikTok have shown no signs of backing down, leading to efforts by TikTok users to fill the gaps with non-UMG songs or covers of UMG records.