
"Setapp: The First Alternative iOS App Store to Embrace Apple's Controversial DMA Rules in the EU"
MacPaw's Setapp is among the first to adopt Apple's new DMA rules in the EU, offering its subscription-based platform of curated apps to Apple customers on iOS and Mac in the region. Despite pushback from other companies, MacPaw plans to offer a beta version of Setapp in the EU in April, featuring premium, ad-free apps from over 20 developers across various categories. The move comes amid controversy over Apple's new core technology fee, which has been criticized by several companies. While it remains to be seen if this will be a profitable move for MacPaw, the company is committed to investing in the opportunity and enhancing the customer experience.
