All articles tagged with #streaming data
Netflix's latest data release highlights its global reach, with international productions dominating the top series list for the second half of 2023. The U.S.-Japanese co-production "One Piece" led with 71.6 million views, followed by shows from Germany, France, the UK, and others. The data includes nearly 16,000 titles, revealing significant viewership for international content.
Netflix released streaming data for over 18,000 movies and TV shows from the first half of 2023, revealing the total hours viewed by subscribers. The data highlights the diversity of the top 25 titles, with six featuring Latinx lead or co-lead actors and nine showcasing people of color in lead or co-lead roles. Additionally, six of the top 25 titles are in languages other than English. The most-watched show that was canceled is Sex/Life, followed by Shadow and Bone. The Office, despite not being available on Netflix in the US, accumulated over 341 million hours of viewing worldwide. The data also shows that a significant number of titles had relatively low viewing hours.
Netflix co-CEO Ted Sarandos explained the reasons behind the company's previous reluctance to disclose ratings and audience numbers, stating that it was to avoid giving breadcrumbs to competitors and to maintain positive relationships with talent. However, over time, the lack of data created an atmosphere of mistrust, leading to the recent release of the "What We Watched" engagement report. Sarandos emphasized that engagement is the key factor in decision-making at Netflix and that it reflects the joy and satisfaction of viewers. The release of this data is aimed at establishing trust with creative partners and helping them understand the business better. However, the report is selective and does not provide country-level data, as Netflix aims to protect its competitive advantage.
Netflix has released its first-ever "What We Watched: A Netflix Engagement Report," detailing the most-watched content on the platform from January to June 2023. The report reveals that The Night Agent topped the list with over 812 million hours viewed, followed by Ginny & Georgia's second season, The Glory's first season, Wednesday's first season, and Queen Charlotte: A Bridgerton Story. The report aims to provide transparency and create a better environment for creators, producers, and the press. Netflix's key metric is hours viewed, making it easy to compare to other streaming services. It remains to be seen if other streaming platforms will follow suit in sharing their streaming data.