Spotify's annual Wrapped feature, which summarizes users' year in listening, introduced a new feature called Sound Town that identified Burlington, Vermont as the city where residents supposedly had the most similar musical tastes. Many users were surprised by this result and questioned the metrics used by Spotify. Despite the confusion, some saw it as a compliment to Burlington's vibrant music scene, which is known for its eclectic and sophisticated taste.
Spotify's new "Sound Town" feature, which matches users to a city based on their music taste, has led to San Luis Obispo, California, trending on social media platform X (formerly known as Twitter). Users have taken to X to question and joke about why their music taste led them to the central coast city. The feature assigns a "Sound Town" based on a user's most streamed artists and how those artists are streamed in other cities globally. Congressman Salud Carbajal joined in on the trend, highlighting San Luis Obispo's beautiful coastlines, great food and drink, and year-round sun.
