All articles tagged with #restaurant concept
McDonald's has opened its first new U.S. restaurant concept called CosMc's in Bolingbrook, Illinois. The space-themed brand offers a beverage-heavy menu and is designed for takeout with multiple drive-throughs, attracting long lines of curious customers.
McDonald's has quietly opened its new spin-off restaurant concept, CosMc's, ahead of schedule in Bolingbrook, Illinois. Described as a small-format concept with the DNA of McDonald's, CosMc's offers a menu that combines McDonald's favorites with Starbucks-inspired specialty teas, lemonades, slushes, and frappes. The menu also includes new sandwiches like the Spicy Queso Sandwich and the Creamy Avocado Tomatillo Sandwich. McDonald's plans to open approximately 10 more CosMc's locations in Texas by the end of 2024. The launch of CosMc's showcases McDonald's potential for innovation and expansion.
McDonald's is set to launch CosMc's, its first new restaurant concept in the U.S., featuring multiple drive-through lanes and a focus on beverage offerings to compete with chains like Starbucks. The concept will include iced coffee, all-day Egg McMuffins, and an alien-inspired theme.
McDonald's new spinoff concept, CosMc's, has been shrouded in secrecy, but new photos of the menu board offer a glimpse into what diners can expect. The menu features unique drinks, including teas, lemonades, slushies, frappes, and coffees, as well as a section called "signature galactic boosts." Unusual beverages such as a churro frappe, sour cherry energy boost, and popping pear slush are listed. The menu also includes sandwiches, breakfast options, and baked goods. McDonald's has not provided further details about CosMc's but plans to reveal more during its investor day conference.
McDonald's is reportedly launching a new fast food chain called CosMc's, aimed at capturing a younger and more mobile market. The concept, which features a small format with minimal dining space, aligns with McDonald's focus on digital, delivery, and drive-thru services. CosMc's menu includes drinks, breakfast items, and snacks, with a strong emphasis on iced beverages to compete with Starbucks. The chain is named after an orange alien character from the McDonaldland universe. McDonald's plans to expand its real estate footprint by utilizing smaller locations that don't require large dining rooms. The company has yet to officially announce the new chain, but a location in Bolingbrook, Illinois, is already being prepared for opening.
McDonald's is developing a new restaurant concept called "CosMc," which will be tested in a limited number of locations starting in early 2024. The concept is inspired by a character named CosMc, who appeared in McDonald's commercials in the late 1980s and early 1990s. The company's CEO hinted that the new restaurants may incorporate futuristic technology while also tapping into nostalgia, a strategy that has worked well for McDonald's in the past. The announcement comes after the success of McDonald's recent pop culture revivals, including the reintroduction of the Hamburglar and the return of the Grimace character.