"Dad's 'Reindeer in Here': A Creative Alternative to 'Elf on the Shelf'"
TV producer Adam Reed wanted to create a stress-free Christmas tradition for his children, so he wrote a children's book called "Reindeer in Here" and created a plush reindeer gift set. The book tells the story of a reindeer who helps Santa learn each child's unique Christmas wishes. The tradition allows children to name their reindeer, communicate their wishes to Santa, and keep the reindeer with them wherever they go. The book sold out on Amazon in under two hours and has received positive feedback from parents. CBS bought the rights to create an animated special, which premiered last year and became a hit. The special has been nominated for two Emmy Awards and features an A-list cast. The 2023 premiere is set for December 2nd on CBS. "Reindeer in Here" can be enjoyed alongside "Elf on the Shelf" as a stress-free alternative. The book and gift set are available at various retailers.