
"Nintendo President Emphasizes Unique Strategies for Overcoming Generational Transition Challenges"
Nintendo president Shuntaro Furukawa emphasizes the importance of Nintendo Accounts in maintaining long-term connections with customers, including potential use in future hardware migrations and reengaging with customers who have been away from Nintendo systems. He highlights the unique integration of handheld and home console platforms in the Nintendo Switch, leading to a longer software development focus and a different hardware lifecycle approach. Furukawa affirms that the dedicated game console business, integrating hardware and software, remains the best approach for providing unique entertainment offerings, and Nintendo will continue research and development based on this policy.


