"Nashville Shatters Attendance Records with 215,000 at New Year's Eve Celebration"
Nashville's 2023 Jack Daniel’s New Year’s Eve Live: Nashville’s Big Bash set a new attendance record with 215,000 people, surpassing the previous year's 210,000. The event is a significant economic driver for the city, with the 2022 event generating $38 million in direct visitor spending and over 32,000 hotel rooms sold in Davidson County. Visitors primarily came for the event, with hotels being the most popular accommodation choice. Over 300 production crew members were involved in setting up the event's stage, Music Note Drop, and fireworks.