"Best Buy's Membership Program Overhaul: Will It Keep Customers Coming Back?"
Best Buy is revamping its membership program by introducing two new tiers, My Best Buy Plus and My Best Buy Total, which will require an annual subscription. My Best Buy Total replaces Best Buy's existing Best Buy Totaltech membership and will cost $180 per year, while My Best Buy Plus will cost $50 per year. The new tiers offer benefits like free 2-day shipping, extended return windows, and tech support. The existing My Best Buy membership will continue to be free and offer free shipping with no minimum amount required. The new membership tiers launch on June 27.