"Khloe Kardashian Set to Release New Fragrance Line"
Khloe Kardashian is set to launch her own fragrance brand after signing a deal with Luxe Brands. The reality TV star, who has previously collaborated with her sister Kim's KKW company, expressed her excitement about creating her own collection of signature scents. Khloe plans to debut her fragrance line in 2024 and aims to add to the line every year. With her clothing company Good American thriving, she feels ready to dive into the world of beauty. Khloe credits her family members, who have their own successful beauty ventures, as her "own little focus group." The brand is estimated to bring in a retail sales volume of $80 - $100 million in its first year.