E3's Uncertain Future: ReedPop and ESA Split, Organizer Exits, and Location Abandoned
ReedPop and the ESA have announced that they will no longer be working together on future E3 events. The ESA has also informed the Los Angeles Convention Center that there will not be a show there in 2024, although plans for a 2024 event are not cancelled. The ESA is working on a reinvention of the E3 show for 2025. ReedPop had signed a multi-year deal for E3 in 2023, but the planned show was cancelled. The decision to end the relationship was mutual, and ReedPop looks forward to seeing the evolution of E3 under the ESA's direction.