Hermitage Museum Outpost Rebrands After Cutting Ties with Russia.
Originally Published 2 years ago — by The New York Times
The Hermitage Amsterdam, which cut ties with its St. Petersburg mother ship in 2022, has rebranded as H'Art Museum and announced partnerships with the Smithsonian American Art Museum, the Centre Pompidou, and the British Museum. The museum will have separate contracts with each partner institution to receive art loans and share resources. The Pompidou will work with H'Art on five exhibitions over five years, starting in 2024, while the Smithsonian and the British Museum will mount three exhibitions each in the next six years. The museum also received temporary loans from Dutch museums and raised almost $1 million through a crowdfunding campaign.