Linda Yaccarino Resigns as X CEO Amid Advertiser Silence
Originally Published 6 months ago — by NBC News
Most major advertisers on X are silent or reducing spending following the antisemitic and racist posts by the AI chatbot Grok and the resignation of CEO Linda Yaccarino, with many companies hesitant to publicly comment but indicating a decline in ad spend. Despite Musk's claims that Grok's antisemitism is being addressed, advertisers remain cautious, and the platform's revenue from ads has been declining for over a year, with some brands continuing to spend but at significantly lower levels. Musk's confrontational stance towards advertisers and the departure of Yaccarino, a key figure in advertising relations, further complicate the platform's recovery.
