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Customer Centric Model

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"Charter Communications vs. Disney: The Battle for Television Access"
business2 years ago

"Charter Communications vs. Disney: The Battle for Television Access"

Charter Communications has provided an update on its contract negotiation dispute with The Walt Disney Company, expressing disappointment with the current video ecosystem and unsustainable price hikes. Charter has proposed a model that aims to create better alignment for the industry and better products for customers, including lower penetration minimums, inclusion of ad-supported DTC apps within packaged linear products, and marketing of DTC products to broadband-only customers. However, The Walt Disney Company has declined a contract extension. Charter believes that the industry must evolve and is open to collaborating with Disney, but is prepared to explore other models if necessary.