Swedish public radio joins exodus from Twitter.

TL;DR Summary
Swedish public radio, Sveriges Radio, has become the fourth news organization to leave Twitter in less than a week, citing the platform's decreasing relevance and lack of audience engagement. The company's social media manager, Christian Gillinger, said the decision was not due to being labeled "publicly-funded media," but rather concerns over Twitter's ability to handle fake accounts, bots, disinformation, hate, and threats. Only 10% of Swedes use Twitter at least once a week, making it a relatively small player compared to other social media apps.
Topics:world#audience-engagement#news-organizations#social-media#social-media-presence#sveriges-radio#twitter
Reading Insights
Total Reads
0
Unique Readers
1
Time Saved
2 min
vs 3 min read
Condensed
79%
413 → 85 words
Want the full story? Read the original article
Read on BNO News