"San Francisco Investigates 'X' Sign on Twitter Building Amid Permit Violation Concerns"

TL;DR Summary
A giant flashing "X" sign was installed on top of the former Twitter headquarters in San Francisco without city permission, leading to an investigation. The city requires permits for signage to ensure safety and consistency with the building's historic nature. San Francisco police stopped workers from removing the platform's bird logo due to safety concerns. The sign is part of Elon Musk's rebranding efforts for Twitter, which he bought last year and changed the logo to an "X." Twitter CEO Linda Yaccarino described "X" as the future state of unlimited interactivity powered by AI.
- Flashing 'X' sign on top of Twitter building in San Francisco sparks city investigation USA TODAY
- San Francisco Inspectors Still Can’t Get On Roof To Inspect Elon Musk’s New ‘X’ Sign Yahoo Entertainment
- 'X' logo installed atop Twitter building, spurring San Francisco to investigate permit violation ABC7 News Bay Area
- Alas, the friendly Twitter blue bird is no more. It is an ex-logo The Guardian
- The Xification of Twitter The Seattle Times
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