Google Expands Discover Feed to Desktop Search

Google is conducting an experiment in India to bring its Discover feed, which provides recommended content like news, weather, sports scores, and stock prices, to desktop users. The Discover feed on desktop resembles the mobile version and offers algorithmically curated news, entertainment, sports, finance, and other content. This move could potentially keep users engaged on the Google homepage for longer and provide publishers with a new way to promote their content. If successful, Google may expand the rollout of Discover on desktop internationally.