Apple TV Rebrands to Apple TV with a Vibrant New Look
TL;DR Summary
Apple TV's new 'Vibrant' branding is beginning to appear in the latest iOS 26.1 beta, indicating a possible upcoming update or redesign for the service.
- Apple TV's 'Vibrant' Rebranding Starts to Appear in Latest iOS 26.1 Beta MacRumors
- Apple TV Subtracts the + in a Quiet Rebrand The New York Times
- Apple TV+ Rebrands to Apple TV, Ditching the Plus Sign for ‘Vibrant New Identity’ Variety
- Trump Lobs Insults at ‘Nasty’ Little Marco The Daily Beast
- Apple TV Plus is being rebranded to… Apple TV The Verge
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