"Meet the New Faces of Fintech 50 2023: Founders, Payments, Personal Finance, and Insurance"

Despite the challenges faced by fintech entrepreneurs, some standout founders led their companies to impressive innovation and growth in 2022, earning them a spot on the Fintech 50 list. Among the newcomers are six diverse founders, including the CEO of a payments company for independent beauty businesses, a former private equity executive who bought a bank in Kansas City, and a Kenyan-born software engineer who built a startup that lets other companies offer wealth management services to ordinary investors.