Tom Hanks Raises Alarm Over Unauthorized AI Version Used in Dental Plan Ad

1 min read
Source: The Guardian
Tom Hanks Raises Alarm Over Unauthorized AI Version Used in Dental Plan Ad
Photo: The Guardian
TL;DR Summary

Tom Hanks has alerted his fans that an advertisement for a dental plan featuring an AI-generated version of himself is fake and was created without his consent. Hanks has previously expressed concerns about the use of AI in film and TV, but has approved digitally altered versions of himself in the past. He discussed the legal and artistic challenges posed by AI-generated likenesses in a recent podcast interview. The Hollywood writers' strike, which recently ended, included concerns about unchecked AI undermining the work of creatives. The Writers Guild of America reached an agreement with the Alliance of Motion Picture and Television that includes restrictions on AI use, but the actors' union, Sag-Aftra, remains on strike.

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