Taylor Swift's Website Countdown Sparks Fan Theories and Brand Buzz
TL;DR Summary
Taylor Swift announced her 12th album, 'The Life of a Showgirl,' a pop-focused project produced with Max Martin and Shellback, and revealed it during a two-hour podcast with Travis Kelce, highlighting her strategic approach to her music and publicity.
- Anticipating Taylor Swift’s ‘The Life of a Showgirl’ The New York Times
- Taylor Swift has a purple countdown on her website — what fans think it means for 'The Life of a Showgirl' yahoo.com
- Taylor Swift's economic pull makes orange the new green for big brands ABC News
- New countdown on Taylor Swift's website points to 2 p.m. ET. What could it mean? USA Today
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