Macy's Parade Breaks Viewership Records Amid Protests and Rain
TL;DR Summary
The Macy's Thanksgiving Day Parade achieved a record-breaking viewership for the second consecutive year, with 31.3 million viewers across NBC and Peacock, marking a 10% increase from the previous year. The parade's live broadcast scored a 5.4 rating among adults 18-49, the highest for any entertainment show since 2021. Other Thanksgiving broadcasts also saw high viewership, including NBC's National Dog Show and NFL games on Fox and NBC.
- TV Ratings: Macy’s Thanksgiving Parade Hits All-Time High for Second Straight Year Hollywood Reporter
- Macy’s Thanksgiving Day Parade Interrupted by Protests Leading to Multiple Arrests TIME
- Anti-Israel protesters disrupt Macy's Thanksgiving Day Parade Fox News
- Macy's 100th Thanksgiving parade marches on despite the rain in New York City BBC.com
- Macy’s Thanksgiving Day Parade Viewership Tops 31 Million on NBC and Peacock Variety
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