Elon Musk's Controversial 'X' Sign Sparks Backlash and Scam Concerns

TL;DR Summary
Elon Musk's X Corp. faced criticism and complaints from neighbors and city officials after erecting a giant lighted X sign on top of its San Francisco headquarters without a permit. The sign, which drew 13 complaints, was deemed unsafe and a nuisance, with flashing lights disturbing residents' sleep. This incident is the latest in a series of impulsive moves by Musk, who recently changed the company's name from Twitter to X and appointed a new CEO. City officials issued a notice of violation, and X Corp. is now dismantling the sign, possibly for improvements or to obtain city approval.
- Elon Musk's X Corp. seen taking down giant glowing sign in San Francisco CNBC
- Elon Musk's new Twitter 'X' sign is too bright for some nearby neighbors KCRA 3
- 'Star Wars' actor threatens Elon Musk with Twitter boycott after name rebrand: 'Let's show the owner' Fox News
- Elon Musk just might have a plan for X, but the rest of us may end up footing the bill MarketWatch
- Elon Musk's unpopular Twitter rebrand takes another turn for the worse as Edge warns X might be a scam TechRadar
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