AirTag and Item Tracker Sales Soar with Travel Uptick

Sales of item trackers, including Apple's AirTag, have grown by 63% in the US in January and February combined, with sales revenue increasing by 82%. The high interest in these accessories coincides with the increase in luggage and travel accessory sales last year, and analysts believe this trend will continue for the next year. Accessories such as item trackers, headphones, and portable batteries are at the top of travelers' wish list, according to Circana's executive director and analyst, Ben Arnold.