Sega Abandons Blockchain Gaming, Deems Play-to-Earn Games 'Boring'

Sega has reportedly put its plans to develop its own blockchain games on hold, citing the lack of fun and excitement in play-to-earn games. While the company is allowing third-party partners to create NFT games using some of its franchises, it is cautious about associating its biggest characters with blockchain titles to protect their value. Sega will continue to invest in blockchain gaming, acknowledging the potential for it to become more mainstream in the future. Additionally, the company has stated that it is not interested in acquisition talks, despite being a target for Microsoft in recent years.