Genshin Impact Developer's Attempt to Dodge Apple's 30% Cut Exposed

Chinese game developer miHoYo, known for the popular mobile game Genshin Impact, attempted to evade Apple's 30% cut on in-app purchases not once, but twice. Despite a close relationship with Apple, including awards and recognition, miHoYo instructed users to make in-game purchases through its website and later introduced a new payment method in Alipay. Apple responded by removing the forum app and disabling the payment feature. Gaming research company Niko Partners predicts that other companies will also attempt to drive in-game purchases outside of traditional app stores to increase profits.