Coca-Cola introduces League of Legends-inspired flavor for gamers.
TL;DR Summary
Coca-Cola has collaborated with Riot Games to release a new flavor, Ultimate Zero Sugar, which is meant to taste like an experience point. The flavor comes in a black-and-gold can and is accompanied by in-game missions for League of Legends players to earn limited edition emotes. The can's design is inspired by hextech crystals from the Netflix animated series Arcane. The +XP flavor is available in several countries, and a full-sugar variant will be coming to North America.
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- Coca-Cola Launches First Gaming Flavor, "Tastes Like XP" GameSpot
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