Backlash Against Soulless AI in Gaming

Chinese game developers are increasingly relying on AI to produce fast and cheap assets for video games, leading to a decrease in illustration jobs by 70%. However, Chinese players are unimpressed with the results, criticizing the AI-generated character skins for being soulless and improperly rendered. Some players still associate human labor with value, especially for premium skins, and hope that there is human labor behind their purchase. The impact of AI on traditional illustration jobs has been significant, with some freelance artists now commissioned to tune works that were created by AI for one-tenth of the pay.