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Apple TV+ Rebrands as Apple TV, Simplifies Identity with New Streaming Premiere

1 min read
Source: IGN
Apple TV+ Rebrands as Apple TV, Simplifies Identity with New Streaming Premiere
Photo: IGN
TL;DR Summary

Apple TV+ has rebranded to Apple TV, dropping the plus sign, and announced that the film F1: The Movie starring Brad Pitt will be available for streaming on the new platform from December 12, following its successful theatrical run.

Topics:technology#apple-tv#brad-pitt#entertainment#f1-the-movie#rebrand#streaming
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  1. Apple TV+ Ditches Plus Sign in a Move To Rebrand and Announces Upcoming F1: The Movie Streaming Premiere  IGN
  2. Apple TV+ Rebrands to Apple TV, Ditching the Plus Sign for ‘Vibrant New Identity’  Variety
  3. Eddy Cue explains why Apple TV dropped the Plus, and how it’s not confusing  9to5Mac
  4. Apple TV Subtracts the + in a Quiet Rebrand  The New York Times
  5. Apple’s streaming service gets harder to tell apart from its streaming app, box  Ars Technica

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