NBC and Peacock Launch Innovative Madden NFL Alt-Cast for Texans-Chiefs Game
TL;DR Summary
Peacock, in collaboration with EA Sports and Genius Sports, is launching a unique live gaming stream called 'Madden NFL Cast' during the Houston Texans-Kansas City Chiefs game. This immersive experience will blend real-time football coverage with video game elements, using Genius Sports' data and AI platform to provide insights and animations. The event will feature commentary from NBC Sports' Paul Burmeister, former NFL quarterback Kurt Benkert, and Chad Ochocinco, among others, and will stream exclusively on Peacock.
- Peacock Sets First-Of-Its-Kind Immersive ‘Madden NFL Cast’ Live Gaming Stream Deadline
- NBC, Peacock announce EA Sports Madden NFL alt-cast for Texans-Chiefs in Week 16 - The Athletic The Athletic
- NBC Will Produce 'Madden'-Themed Alternate Broadcast of Upcoming Texans-Chiefs Game Sports Illustrated
- NBC Sports Plans Alternate NFL Broadcast Based on ‘Madden’ Video Game Franchise Hollywood Reporter
- NBC Sports is Latest to Test NFL ‘Alt-Casts’ With EA Sports Madden Game on Peacock Variety
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