"Peacock's Dolphins-Chiefs Game Breaks US Streaming Record"
TL;DR Summary
The NFL's move towards streaming is proving successful, with the recent Dolphins-Chiefs playoff game becoming the most-streamed event in U.S. history, drawing 23 million viewers. While this shift is generating higher revenue, there's a concern about potentially jeopardizing the league's broadcast antitrust exemption and reducing the total audience. The balance between streaming and traditional TV outlets is crucial for the NFL's future success.
- 23 million, on average, made Dolphins-Chiefs the most streamed event in U.S. history NBC Sports
- 'Peacock Game': The NFL's Digital Buttfumble - WSJ The Wall Street Journal
- The Chiefs-Dolphins game on Peacock was the most-streamed live event in US history CNN
- Peacock’s Chiefs-Dolphins broadcast drew 23 million viewers, becoming most-streamed NFL game ever The Athletic
- Dolphins-Chiefs playoff game on Peacock sets streaming record ESPN
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