NBA's $76 Billion TV Deal Set to Reshape Sports Broadcasting
TL;DR Summary
The NBA is close to finalizing a $76 billion broadcast deal with Amazon, ESPN, and NBC, significantly increasing its rights fees and excluding Warner Bros. Discovery. This development is likely to prompt the NFL to renegotiate its own contracts early, potentially after the 2029 season, to capitalize on rising broadcast and streaming revenues.
- Nearly-done NBA TV deals all but guarantee NFL will pull plug early on current contracts NBC Sports
- Buzzer-Beater? TNT Is Negotiating for 4th NBA Rights Package Front Office Sports
- Why new NBA deal could change or cut programming at NBC, Peacock Business Insider
- Exclusive | NBA Nears $76 Billion TV Deal, a Defining Moment for Media and Sports The Wall Street Journal
- Report: Some NBCUniversal execs not on board with NBA deal Sports Business Journal
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