"Netflix's $50 Million Jerry Jones Docuseries: A Dance with the Cowboys"

Netflix has reportedly won a bidding war against ESPN, Amazon, and others for the rights to produce a docuseries about Jerry Jones and the Dallas Cowboys, with the deal estimated to be worth nearly $50 million. The 10-episode series will feature never-seen footage and interviews with Cowboys stars from the team's heyday in the early '90s. This move highlights the growing market for premium sports documentaries and marks another sports-adjacent content addition for Netflix, which has been expanding its offerings in this genre. ESPN, despite being an NFL partner, lost out to Netflix, which was seen as the more appealing global platform.