NBCUniversal's Legendary February Delivers Winter Games Record-Breaking U.S. Viewership

TL;DR Summary
NBCUniversal wrapped Milan Cortina with 'Legendary February,' delivering the largest Winter Games audience in the U.S. since 2014 across NBC, Peacock and digital platforms—about 215.6 million viewers—with Peacock logging a record 16.7 billion streaming minutes; Team USA captured 12 golds and 33 total medals, NBC primetime marked 143 consecutive Olympic nights as No. 1, and advertising revenue reached Winter Games and Super Bowl records.
- NBCUNIVERSAL’S PRESENTATION OF MILAN CORTINA OLYMPICS DOMINATES MEDIA LANDSCAPE & DELIVERS LARGEST WINTER GAMES AUDIENCE SINCE 2014 NBC Sports
- Blockbuster ratings start to vindicate NBC’s $7.75 billion bet on the Olympics Fortune
- Winter Olympics on NBC Up 96% From 2022, Highest Since 2014 Front Office Sports
- Warner Bros. Discovery Posts Best-Ever Streaming Numbers for Olympic Winter Games as European Viewers Surge Variety
- Winter Olympics Close With Nearly Double the Viewers From 2022 The Hollywood Reporter
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