"U.S. Soccer and AT&T Join Forces with Artist Luis Pinto and USMNT Forward Ricardo Pepi for Hispanic Heritage Month Campaign"

1 min read
Source: U.S. Soccer
"U.S. Soccer and AT&T Join Forces with Artist Luis Pinto and USMNT Forward Ricardo Pepi for Hispanic Heritage Month Campaign"
Photo: U.S. Soccer
TL;DR Summary

U.S. Soccer and AT&T have collaborated with artist Luis Pinto and USMNT forward Ricardo Pepi on a bespoke design to honor Pepi's Mexican-American heritage during Hispanic Heritage Month. The design features elements such as a double-headed eagle, stars representing El Paso, and a focus on family and unity. The design will be showcased during the USMNT match against Germany on October 14, and a portion of proceeds from the sale of apparel featuring the design will be donated to a school in Pepi's hometown. The collaboration aims to celebrate diversity and bridge the digital divide, while Volkswagen will integrate the design into their logo and support Hispanic cultural endeavors.

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