"Samoa Joe Triumphs as AEW World Champion, Unmasking The Devil's Secret at Worlds End"

At AEW Worlds End, Adam Cole was revealed as "The Devil" after Samoa Joe became the new AEW World Champion by defeating MJF. Four masked men attacked MJF and Cole, later unmasking to reveal themselves as Roderick Strong, Mike Bennett, Matt Taven, and Wardlow, who aligned with Cole. The storyline had been building for weeks, with hints and accusations about the identity of The Devil, leading to this climactic reveal and the formation of a new alliance in AEW.