KISS Sells Catalog and Brand Name for $300m, Plans Movie and ABBA-Style Avatar

Kiss has sold their catalog, brand name, and IP to Swedish company Pophouse Entertainment Group for over $300 million, with plans for a biopic, documentary, and digital avatar experiences. Pophouse aims to expose Kiss to new generations and emphasizes collaboration rather than acquisition, with Gene Simmons assuring fans that the band will stay committed to their creation. This marks Pophouse's second major music investment outside of Sweden, following a partnership with Cyndi Lauper to develop new ways to bring her music to fans and younger audiences.