Pokémon's 30th Anniversary Merch Dives Into Pixel-Perfect Nostalgia

TL;DR Summary
To mark its 30th anniversary, Pokémon unveiled nostalgia-heavy merchandise—box-art charms, Kanto-starter camping gear, a Fat Pikachu plush, and a pixel-perfect Pikachu plush modeled on the original Game Boy sprite—shown at a Japan event ahead of a livestream; US availability remains uncertain and import costs could be high, with more reveals planned for Pokémon Day.
- Pokémon Popped Off With Its 30th Anniversary Merch, Including A Retro Pikachu Plush Kotaku
- Thirty years on, Pokémon is still a monster hit The Economist
- Pokémon Day: Fans on what the series means as it turns 30 BBC
- Gotta catch ’em all! Pokémon turns 30 — a look back USA Today
- Literally every Pokémon got a special logo for Pokémon's 30th anniversary Polygon
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