"Pharrell's Influence on Men's Fashion at Louis Vuitton"

Pharrell Williams presented his sophomore show for Louis Vuitton Men’s in Paris, featuring a cowboy-inspired Fall-Winter 2024 collection that aimed to showcase the diversity of the American West. The collection, which included denim, workwear, and western motifs, emphasized collaboration and inclusion, with a performance by the Native Voices of Resistance and traditional artisans contributing to the designs. Pharrell's show was a commercial success, with his debut collection becoming the highest-selling men’s collection in Louis Vuitton history. The collection also featured collaborations with Timberland and a revival of the original design of the Millionaire sunglasses.