"Over 20,000 Moviegoers Embrace the 'Barbenheimer' Double Feature at AMC Theatres"

AMC Theatres reports that over 20,000 of its Stubs members have purchased tickets to see both "Barbie" and "Oppenheimer" on the same day, indicating a growing interest in the concept of a double feature. The films, which have seemingly different target audiences, have sparked a phenomenon known as "Barbenheimer" and have generated memes, fan art, and apparel. While "Barbie" is expected to have higher ticket sales initially, the release of "Mission: Impossible - Dead Reckoning Part One" a week prior may impact the box office rankings.