Max Increases Ad-Free Subscription Prices Effective Immediately

TL;DR Summary
Warner Bros. Discovery has increased the price of its ad-free Max streaming plans by $1 per month, effective immediately for new subscribers, with existing subscribers seeing the hike from July 2024. The ad-supported plan remains unchanged. The price hike aims to boost profitability and encourage more users to opt for the ad-supported tier.
Topics:entertainment#businessentertainment#hbo#max#price-increase#streaming-services#warner-bros-discovery
- Max Hikes Price for Ad-Free Plans Effective Immediately Variety
- Max raises prices across its ad-free plans The Verge
- Max Raises Price for Ad-Free Subscriber Tier Hollywood Reporter
- Max Price Increase, Subscription Cost Hike — How Much Money? TVLine
- Max Price Increase Goes Into Effect Today, Just Ahead Of House Of The Dragon Season 2 GameSpot
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